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Posted: 18-Mar-24
Location: Oxford, Ohio
Type: Full-time
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Employment Type:
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Required Education:
Internal Number: 503027
Job Summary: |
As a member of the Finance and Business Services Marketing team, the Digital Marketing Specialist is responsible for the implementation of social media strategy and the day-to-day management of FBS social media accounts. This position plans, writes, and produces creative and engaging social media content that supports FBS client initiatives and goals. A successful candidate is self-motivated, collaborative, detail-oriented, resourceful, organized, adaptable, efficient, and highly-creative. This position requires expert knowledge of social media platforms, creative writing skills, and proficient data analytics experience in order to drive account growth, engagement, and ROI from social campaigns. This position will report directly to the Associate Director of Creative for Finance and Business Services.
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Duties/Physical Demands: |
Strategically plan and create impactful and engaging content for FBS social media platforms, including writing social media posts and compelling visuals.
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Diversity Statement: |
Miami University is committed to creating an inclusive and effective teaching, learning, research, and working environment for all. For more information on Miami University’s diversity initiatives, please visit the Office of Institutional Diversity & Inclusion webpage. For more information on Miami University’s mission and core values, please visit the Mission and Core Values webpage.
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EO/AA Statement/Clery Act: | Miami University, an Equal Opportunity/Affirmative Action employer, encourages applications from minorities, women, protected veterans and individuals with disabilities. Miami University prohibits harassment, discrimination and retaliation on the basis of age (40 years or older), color, disability, gender identity or expression, genetic information, military status, national origin (ancestry), pregnancy, race, religion, sex/gender, status as a parent or foster parent, sexual orientation, or protected veteran status in its application and admission processes, educational programs and activities, facilities, programs or employment practices. Requests for reasonable accommodations for disabilities related to employment should be directed to ADAFacultyStaff@miamioh.edu or 513-529-3560. As part of the University’s commitment to maintaining a healthy and safe living, learning, and working environment, we encourage you to read Miami University’s Annual Security & Fire Safety Report at: http://www.MiamiOH.edu/campus- |
Labor Law Posters for Applicants: | Miami University is committed to providing up-to-date information from the Department of Labor to our applicants for employment. Here, you will find links to the current information regarding the Family and Medical Leave Act (FMLA), Equal Employment Opportunity (EEO), and the Employee Polygraph Protection Act (EPPA). |
Minimum Qualifications: |
Bachelor’s degree in communications, marketing, interactive media, or closely related field and have previous internship or one year of professional experience, or
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Desired Qualifications: |
Previous experience in higher education and or auxiliary services marketing. Bachelor's degree and at least two years of professional experience managing and developing content for social media accounts for a business or organization.
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Knowledge, Skills and Abilities |
Knowledge of digital marketing principles and execution of using industry standard programs; ability to run, maintain, and troubleshoot digital software; experience leading and managing paid SEO and display ads, email marketing, and social media.
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