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Posted: 24-May-26
Location: Chicago, Illinois
Type: Full-time
Categories:
Internal Number: 284761178
DePaul University
Director, Content & Creative StrategyLoop Campus (Hybrid)Job Description
The Highlights: The Director, Content & Creative Strategy is a leadership role responsible for providing visionary leadership, strategic direction and tactical execution for the creation and launch of high-impact content and creative initiatives in Enrollment Management. This individual will lead a dynamic team of content creators, ensuring the delivery of innovative admissions narratives that align with organizational goals and engage key audiences. The position demands a proven ability to connect strategy with execution, balancing creative innovation with leadership capabilities to drive results. It will involve collaborating with cross-functional stakeholders, setting content strategy that supports the institutions Master Brand, and mentoring team members to execute at the highest level.
What You'll Do:
- Leadership and Team Management - Demonstrate strong writing and editing skills by periodically assisting with copy creation for email, web, ads, print materials, and other formats. Oversee and mentor a team of content creator and writers, fostering a culture of creativity and accountability. Provide guidance, feedback, and training to team members to ensure skill enhancement and professional growth. Allocate resources strategically to prioritize key projects while balancing workload across team members to meet critical deadlines. Act as a role model and advocate, promoting collaboration, inclusivity, and innovation within the team and beyond.
- Decision-Making and Collaboration - Lead decision-making processes around creative direction, content priorities, and messaging frameworks for campaigns and projects. Serve as a key liaison with University Branding and other college partners among marketing, communication, and creative teams to ensure all initiatives align with organizational branding and messaging guidelines to support new student enrollment and revenue. Manage and resolve challenges related to project scope, timelines, and stakeholder expectations while optimizing workflows.
- Conceptualization and Execution - Develop bold, authentic sub-brand narratives that distinguish the organization in a competitive marketplace while ensuring consistency with the overarching brand. Demonstrate strong writing and editing skills by periodically assisting with copy creation for email, web, ads, print materials, and other formats. Creative teams to produce compelling content across multiple formats, including digital, print, social media, and more. Stay at the forefront of industry trends, utilizing innovative storytelling techniques and platforms to amplify content impact.
- Strategic Oversight - Develop and implement a forward-thinking content and creative strategy that supports admissions objectives and enhances audience engagement. Lead the conceptualization and articulation of compelling sub-brand narratives that resonate with undergraduate and graduate audiences and reflect the organization's voice and vision. Establish key performance metrics for content initiatives and ensure consistent alignment with strategic priorities. Partner with senior leadership to translate business goals into actionable, creative content strategies. Leverage modern technology to enhance creativity and support the team's growth.
What You'll Need:- Manage full-time staff responsible for recruitment marketing and communications.
- Manage budget of approximately $1 Million.
- Bachelor's degree in Marketing, Communications, or a related field; advanced degree, preferred.
- 5+ years of experience in content strategy, creative leadership, or a similar field, with at least 3 years in a supervisory capacity of full-time staff.
- Proven expertise in developing and executing data-driven content strategies tied to business objectives.
- Exceptional leadership and team management skills, with the ability to inspire and guide diverse teams.
- Advanced understanding of sub-brand development and storytelling principles.
- Strong decision-making and problem-solving skills, with the ability to think critically and adapt to shifting priorities.
- Excellent written, verbal, and interpersonal communication skills.
- Experience managing large-scale content and creative projects, particularly within complex organizational structures.
- Knowledge of emerging content platforms, audience engagement strategies, and evolving marketing trends.
- Ability to work collaboratively with senior stakeholders to align creative initiatives with overall business strategies.
- Occasionally travel domestically for admissions/marketing events.
- Travel regularly between DePaul's campuses as needed.
The anticipated hiring range for this position is: $74,367 to $100,000. The salary range provided in this posting reflects what we reasonably expect to pay for this position. Actual compensation offered or earned is dependent on experience, education and other factors including departmental budget.
Perks:
- Working for a stable and well-known University.
- Top choice medical, dental, and vision benefits.
- Retirement plan matching contribution of 8%.
- Tuition waivers for employees and dependents.
- Generous paid time off, sick time, holidays, floating holidays, and more!
- Full-Time Benefits
For consideration, please include a resume and cover letter.Vincentian Mission:
Guided by an ethic of Vincentian personalism and professionalism, DePaul compassionately upholds the dignity of all members of its diverse, multi-faith, and inclusive community. We seek to hire collaborative, open-minded, and dedicated professionals who are committed to advancing our university mission to making education accessible to all, with special attention to including underserved and underrepresented communities. Successful candidates thrive in an environment where ideas and perspectives representing a wide variety of cultures, backgrounds and experiences are welcome and supported.
Required Background Check:
Employment at DePaul University is contingent on passing a background check. Only final candidates who are extended an offer of employment will undergo a background check.
DePaul University is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, national origin, age, marital status, physical or mental disability, protected veteran status, genetic information or any other legally protected status, in accordance with applicable federal, state and local EEO laws.
JOB INFO
Job Identification: 1871
Job Category: Marketing, Comm & Ext Affairs
Posting date: 03/20/2026, 04:49 PM
Job Schedule: Full time
Locations: Loop Campus (Hybrid)
Job Description
What You'll Do:
- Leadership and Team Management - Demonstrate strong writing and editing skills by periodically assisting with copy creation for email, web, ads, print materials, and other formats. Oversee and mentor a team of content creator and writers, fostering a culture of creativity and accountability. Provide guidance, feedback, and training to team members to ensure skill enhancement and professional growth. Allocate resources strategically to prioritize key projects while balancing workload across team members to meet critical deadlines. Act as a role model and advocate, promoting collaboration, inclusivity, and innovation within the team and beyond.
- Decision-Making and Collaboration - Lead decision-making processes around creative direction, content priorities, and messaging frameworks for campaigns and projects. Serve as a key liaison with University Branding and other college partners among marketing, communication, and creative teams to ensure all initiatives align with organizational branding and messaging guidelines to support new student enrollment and revenue. Manage and resolve challenges related to project scope, timelines, and stakeholder expectations while optimizing workflows.
- Conceptualization and Execution - Develop bold, authentic sub-brand narratives that distinguish the organization in a competitive marketplace while ensuring consistency with the overarching brand. Demonstrate strong writing and editing skills by periodically assisting with copy creation for email, web, ads, print materials, and other formats. Creative teams to produce compelling content across multiple formats, including digital, print, social media, and more. Stay at the forefront of industry trends, utilizing innovative storytelling techniques and platforms to amplify content impact.
- Strategic Oversight - Develop and implement a forward-thinking content and creative strategy that supports admissions objectives and enhances audience engagement. Lead the conceptualization and articulation of compelling sub-brand narratives that resonate with undergraduate and graduate audiences and reflect the organization's voice and vision. Establish key performance metrics for content initiatives and ensure consistent alignment with strategic priorities. Partner with senior leadership to translate business goals into actionable, creative content strategies. Leverage modern technology to enhance creativity and support the team's growth.
- Manage full-time staff responsible for recruitment marketing and communications.
- Manage budget of approximately $1 Million.
- Bachelor's degree in Marketing, Communications, or a related field; advanced degree, preferred.
- 5+ years of experience in content strategy, creative leadership, or a similar field, with at least 3 years in a supervisory capacity of full-time staff.
- Proven expertise in developing and executing data-driven content strategies tied to business objectives.
- Exceptional leadership and team management skills, with the ability to inspire and guide diverse teams.
- Advanced understanding of sub-brand development and storytelling principles.
- Strong decision-making and problem-solving skills, with the ability to think critically and adapt to shifting priorities.
- Excellent written, verbal, and interpersonal communication skills.
- Experience managing large-scale content and creative projects, particularly within complex organizational structures.
- Knowledge of emerging content platforms, audience engagement strategies, and evolving marketing trends.
- Ability to work collaboratively with senior stakeholders to align creative initiatives with overall business strategies.
- Occasionally travel domestically for admissions/marketing events.
- Travel regularly between DePaul's campuses as needed.
Perks:
- Working for a stable and well-known University.
- Top choice medical, dental, and vision benefits.
- Retirement plan matching contribution of 8%.
- Tuition waivers for employees and dependents.
- Generous paid time off, sick time, holidays, floating holidays, and more!
- Full-Time Benefits
Vincentian Mission:
Guided by an ethic of Vincentian personalism and professionalism, DePaul compassionately upholds the dignity of all members of its diverse, multi-faith, and inclusive community. We seek to hire collaborative, open-minded, and dedicated professionals who are committed to advancing our university mission to making education accessible to all, with special attention to including underserved and underrepresented communities. Successful candidates thrive in an environment where ideas and perspectives representing a wide variety of cultures, backgrounds and experiences are welcome and supported.
Required Background Check:
DePaul University is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, religion, sex, sexual orientation, gender identity, national origin, age, marital status, physical or mental disability, protected veteran status, genetic information or any other legally protected status, in accordance with applicable federal, state and local EEO laws.
JOB INFO
Job Identification: 1871Job Category: Marketing, Comm & Ext Affairs
Posting date: 03/20/2026, 04:49 PM
Job Schedule: Full time
Locations: Loop Campus (Hybrid)
Append string: DePaul University is an Equal Opportunity employer with a strong commitment to hiring for our mission and diversifying our faculty and staff. All qualified applicants will receive consideration for employment without regard to race, color, religion (except where religion is a bona fide occupational qualification for the job), national origin, sex, age, disability, marital status, sexual orientation, gender identity, protected veteran status or any other factor protected by law.Â
PI284761178
