Job DescriptionMetro State University, Minnesotaâ™s public, urban university, and four-time recipient of the Insight Into Diversity Higher Education Excellence in Diversity (HEED) Award is seeking to hire Director of Marketing and Communications. This is a full-time permanent position within the Strategic Enrollment and Marketing Division.Job Responsibilities: The Director of Marketing and Communications provides advanced professional leadership and direction for institutional marketing and branding, program-specific marketing, and internal and external communications. This position serves as a senior level creative manager, manages and supervises the Marketing team and reports to the Vice President of Strategic Enrollment and Marketing.Minimum QualificationsThe following qualifications are required of all applicants seeking consideration for this position. Only applicants whose application materials clearly demonstrate fulfillment of each of these minimum qualifications will be considered for the position:5 years professional marketing/communications experience2 years of supervisory experienceDemonstrated expert level and mastery of the Mac OS X operating system, Adobe Photoshop CC, Adobe Illustrator CC and Adobe InDesign CC, as well as confident and effective use of Adobe Bridge CC, Microsoft Word, and Microsoft PowerPoint.Proven leadership of comprehensive marketing campaigns across multiple types of advertising such as outdoor, radio, digital, social media, email, web, and direct mail.Skilled in developing and maintaining a strong branding philosophy throughout all aspects of an institution and developing and implementing creative and effective marketing and public relations strategies.Experience working with diverse populations and a commitment to serve a diverse workforce and student population in a positive, respectful manner at all times. Expert English language ability (verbal, written, and comprehension) sufficient to interpret laws, regulations, gather information, compose written correspondence, prepare written reports and communicated in a positive, proactive manner.Ability to maintain confidentiality, understand and implement data privacy laws.â‹Preferred QualificationBachelorâ™s DegreeExperience in a higher education institution and understanding of the student journey.Experience in using a Customer Relations Management (CRM) platform such as Slate for marketing campaignsExperience in marketing web strategyEvidence of the ability to manage and complete projects, prioritize work and manage multiple projects simultaneously, attend to detail, anticipate office needs, and meet deadlinesProven leadership and management skills exercising initiative, resourcefulness, new technologies and marketing techniques;Experience developing and managing a short-term and long-term marketing plan and budget that maximizes the investment in reaching its targeted audiencesOther RequirementsPhysical Requirements of the Job: Individual must be able to move around at events, photo/video sessions and have the ability to transport themselves to Metroâ™s campuses across the Twin Cities. Must be able to lift and move boxes, equipment, photo backdrops, and event materials up to 20 lbs.Ability to sit at a computer workstation for long periods of time, move to other offices and buildings for project planning and consultation.Notice: In accordance with the Minnesota State Vehicle Fleet Safety Program, employees driving on university business who use a rental or state vehicle shall be required to conform to Minnesota Stateâ™s vehicle use criteria and consent to a motor vehicle records check.Work Shift (Hours / Days of work)Monday â“ Friday, 8:00am-4:30 or 8:30am-5:00pm, occasional nights or weekendsAboutThe University: Metro State University empowers learners to transform their lives and communities through relevant, student-centered education in an inclusive, anti-racist, and supportive learning environment.Metro State University provides an excellent, inclusive, and engaging education to eliminate opportunity gaps and empower our students to lead our communities to a prosperous and equitable future. The university offers programs leading to baccalaureate, masters, and applied doctoral degrees. We provide accessible, high quality liberal arts, professional, and graduate education with continued emphasis on marginalized groups, including adult learners. Metro State is a five-time recipient of the Insight into Diversity Higher Education Excellence in Diversity (HEED) Award, most recently in 2023. Federally recognized as a Minority Serving Institution, its employees serve more than 9,000 post-traditional learners, two-thirds of whom identify as belonging to communities of color or American Indian nations, are first in their family to attend college, and/or are eligible for Pell Grants. Since we do not operate residential facilities, Metro State University students all commute to class locations across the Minneapolis-St. Paul metro area, or take their courses wherever they are through our many distance-learning and hybrid course offerings, allowing Metro State to truly be âœwhere learning meets living.❠Metropolitan State is recognized by CollegeNet as a leading higher education promoter of social mobility for students (Ranked # 31 out of 1,206 in 2024). Recognized in 2008 and 2016 by the Carnegie Foundation for Community Engagement, the university is committed to academic excellence and community engagement through curriculum, teaching, scholarship, and services designed to support an urban mission. As a member of Minnesota State Colleges and Universities System, Metro State University actively works to achieve the Equity 2030 goal of the system, with initiatives to close disparities among student groups that focus on academic programs, policies and procedures, and effective student support. In addition, equity and anti-racism strategies are focused on building an inclusive and welcoming campus climate, hiring and retaining a diverse workforce, and developing our capacity to serve students in a culturally responsive manner. The university is finalizing a new strategic plan, with the draft goal of enhancing its legacy of student success by becoming the regionâ™s premier institution for high-quality, accessible, and equitable education, promoting social mobility and community engagement.Visit the Metro State University website to learn more about the university, our programs, and our students. Learn more about Minnesota State Colleges and Universities at their website.For campus safety information and crime statistics visit: https://www.metrostate.edu/students/support/safetyThe School/Academic Department: Strategic Enrollment and Marketing DivisionSalary Range: $70,178.00 - $101,602.00/ annually (Based on experience, qualifications budget)Application Procedure*To comply with privacy and data practices requirements, please refrain from including personal information or photographs in your application materials.For priority review, applications must be received by 12:01 AM on Closing Date: March 19th, 2025 Open until filledQualified applicants are required to attach the following documents to their online application:Cover letter of interest addressing how your qualifications align with the requirements of this position.Current curriculum vita or resume.Names of four (4) references with addresses, email addresses and telephone numbers.Transcripts - Valid unofficial copies of your transcript showing conferred/awarded date, your name and the academic institutionâ™s name/logo are required. We do not accept copy/paste word documents with a list of courses/grades or DARS reports. If selected for hire, official original transcripts will be required.In order for your application to be considered complete, you need to submit ALL required documents. Please be sure to upload all of the required documents in the 'resume/cover letter' designated drop down. Failure to submit all required documents will result in an incomplete application and your candidacy will not be considered.* Employment for this position is covered by the collective bargaining agreement MMA which can be found at: https://mn.gov/mmb-stat/000/az/labor-relations/mma/2023-2025/mma-contract-2023-2025.pdfFor TTY, call Minnesota Telecommunications Relay Service (TRS) at 7-1-1 or 1-800-627-3529.If you have other questions related to this job announcement, please contact Human Resources, at 651.793.1319 or email at hrrecruiting@metrostate.edu.Metro State University is an Equal Opportunity employer/educator committed to the principles of diversity. We prohibit discrimination against qualified individuals based on their race, sex, color, creed, religion, age, national origin, disability, protected veteran status, marital status, status with regard to public assistance, sexual orientation, gender identity, gender expression, or membership in a local commission as defined by law. As an affirmative action employer, we actively seek and encourage applications from women, minorities, persons with disabilities, and individuals with protected veteran status.The University provides reasonable accommodations to qualified individuals with disabilities upon request.

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