The Assistant Director of Marketing and Communications in the Division of Student Engagement and Success, under the joint supervision of the Divisions of Marketing and Communications and Student Engagement and Success, leads the development, implementation, and maintenance of strategic marketing and communication efforts for the Division of Student Engagement and Success and its respective departments, including brand management, promotional strategy, programs, services, events and/or goals, and communication of that information to the student body. This position develops, implements, and executes marketing and communication campaigns to the student population.

The position is on-campus located in Stephenville, Texas. Work hours: Mon-Fri; 8 AM-5 PM or as work requirements indicate. This position requires work beyond normal business hours, weekends, and holidays. Must be able to work remotely at the request of the University.

Responsibilities:

• Develop and implement comprehensive marketing and communication plans aligned with the Division of Student Engagement & Success strategic goals while supporting the university brand.

• Share messaging and branding strategies that effectively communicate.

• Strategically manage and create content for the divisionâ™s digital media presence including website maintenance and social media while ensuring content is consistent with the universityâ™s brand and messaging.

• Develop and create marketing materials for the division, including print and digital assets.

• Write, edit, review and distribute communications through internal and external channels.

• Assist in event planning for the division, including logistics coordination and promotion.

• Protects and promotes the universityâ™s brand identity.

• Leadership and project management for full-time employees, student workers and interns.

Education and Experience

• Bachelorâ™s degree in marketing, communications, or applicable field, or equivalent combination of education and experience.

• Six years of related experience

Preferred Knowledge, Skills and Abilities:

• Strong writing, editing, and organizational skills

• Proven ability to generate imaginative solutions.

• Ability to multitask and work cooperatively with others while also maintaining the ability to work independently on projects; Interpersonal and communication skills.

• Planning and organizational skills.

• Supervisory skills.

• Strong attention to detail.

Other Requirements:

A portfolio of previous work samples will be requested.

Compensation & Benefits:

The target base annual salary is commensurate with experience with a target base salary range of $49,000 to $68,330.50 and may be negotiable based on funding availability and candidate experience/skillset in relation to the minimum requirements of this position. Tarleton State University offers a career filled with purpose and opportunity in addition to competitive wages. As part of the Tarleton family, the following benefits are also available to full time and qualifying part time employees:

Educational Benefits: employee perks that help enrich, grow, and foster career and professional development:

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  About Tarleton State University

  Tarleton’s VisionTarleton State University will be the premier comprehensive regional university in the nation, dedicated to education, service and research. It is committed to being a university of opportunity for all students and believes it has a responsibility to drive regional innovation and job creation for all graduates.About Tarleton State UniversityTarleton’s innovative and transformative approach provides more than knowledge. Through real-world experiences and effective teaching, research, scholarship and service, students gain the know-how for promising careers, no matter their field of study.Tarleton has evolved into the near-perfect model of size, academic scope and affordability. Founded in 1899 and part of The Texas A&M University System since 1917, it combines the resources of a major public institution — more than 100 undergraduate and graduate degree programs, cutting-edge academic facilities, faculty experts — with its own brand of personal attention, history and community to be a first-choice destination for students across North Texas and beyond.Students can choose to study in one of seven colleges — Agricultural and Environmental, Business Administration, Educ...ation, Graduate Studies, Health Sciences and Human Services, Liberal and Fine Arts, and Science and Technology.The primary campus is in Stephenville, which consistently ranks as one of the best small towns in America. Additional locations are in Fort Worth, Waco, Midlothian and Bryan, complemented by a fully online Global Campus.Students come to Tarleton from around the world, representing some 30 countries and nearly every state in the U.S., and leave as moral, ethical thinkers with civility and integrity who contribute meaningfully to a global society.Tarleton State University is an Equal Opportunity/Affirmative Action/Veterans/Disability Employer. Students may select areas of study from six colleges: Agricultural and Environmental Sciences, Business Administration, Education, Graduate Studies, Health Sciences and Human Services, Liberal and Fine Arts, and Science and Technology.More than 60 bachelor's programs and 30 graduate degrees, featuring doctoral studies in educational leadership, have led more than 13,000 students from 45 states and more than 20 foreign countries to make Tarleton State their collective choice for a college education.Tarleton's research centers are daily searching for solutions to global problems. For instance, the Texas Institute for Applied Environmental Research conducts analyses to address environmental issues facing the state and nation, while the Southwest Regional Dairy Center, using an almost $1 million grant, is working on ways to turn animal waste into a viable energy source.Tarleton's blueprints for a brighter-than-ever future include a new applied sciences building with engineering laboratory space on campus in Stephenville, a new academic building on the university's planned 80-acre Fort Worth campus near Chisolm Trail Parkway, and $24 million in upgrades and improvements to the institution's venerable Memorial Stadium.Tarleton State University is an Equal Opportunity/Affirmative Action/Veterans/Disability Employer.

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