Lawrence Berkeley National Laboratory is the home of world-class team science in service to the nation. The Strategic Communications Department shares and promotes Berkeley Lab's scientific, institutional, and operational priorities with key internal and external audiences. We are seeking a Strategic Communications Projects Lead to manage focused communications projects designed to help the Laboratory achieve its strategic goals.
In this role, you will work with Berkeley Lab leaders and subject matter experts to develop and lead strategic communication plans and campaigns that involve multiple research areas and capabilities. You will assess and address the information needs of Berkeley Lab's critical stakeholders at the federal, regional, state, and local levels. As a member of the Strategic Communications team, you will develop written and multimedia content that informs and engages key stakeholders in the Lab's research programs and capabilities, grows Berkeley Lab's reputation as a world leader in scientific research, and positions the Lab for programmatic opportunities. Envision a typical week consisting of: developing and executing multiple communications plans working with cross-Lab teams; providing guidance to web developers on online projects and developing content for websites; coordinating with communications leads and research staff across Berkeley Lab and partner institutions; and drawing from your broad communications background, conceptualizing and coordinating the development of communications products that transform scientific results into stakeholder understanding and engagement.
A major initial responsibility will be managing a 2-year online content strategy and web redesign project, which is being led by the Strategic Communications Department, involving multiple internal stakeholders with external consulting assistance. This will require in-depth knowledge and experience with complex web redesign projects, a collaborative spirit, and solid project management expertise.
What You Will Do:
Develop and lead the implementation of targeted communication strategies, plans, projects, and tactics for Berkeley Lab and objectively assess and report on their effectiveness.
Conceptualize and coordinate the development of written, audio, video, multimedia, online, and in-person events, as needed to execute communications strategies, plans, and projects.
Manage the Lab's 2-year web content strategy and redesign project, which is being led by the Strategic Communications Department involving multiple internal stakeholders.
Collaborate effectively with leadership and employees throughout Berkeley Lab, and with key contacts at partner institutions, to achieve strategic outcomes for the Lab and that promote the value of public investment in science.
Provide guidance on messaging and branding related to special projects.
Assist with department emergency communications responsibilities, as needed, occasionally after hours.
Assist with media relations and social media responsibilities, as needed.
What is Required:
Bachelor's degree in English, Journalism, Communications, or a Science discipline relevant to Berkeley Lab's research areas, or an equivalent combination of education and experience.
At least 8 years of related experience in organizational communications.
Strong project management background and skills, with demonstrated experience planning, managing, and leading complex, targeted communications projects with defined and measured outcomes.
Experience managing multi-stakeholder web content strategy and/or redesign projects.
Demonstrated ability to collaborate with and advise senior leaders, subject matter experts, and communications staff to develop and gain support for communication strategies, plans, and products.
Demonstrated success working with scientists to negotiate the translation of scientific information into curated, compelling content for a variety of non-scientific audiences.
Demonstrated experience planning and developing compelling content, drawing from a broad set of communications competencies, including strong journalism-based research, interview, writing, and editing skills.
Experience with web-based communications tools, including content management systems.
Track record of working well under pressure, during tight deadlines, with tact and professionalism.
Experience working with confidential information.
Project management certification or training.
Experience serving as a resource to members of the news media.
Experience within a national laboratory or other science-based organization.
Recent experience managing a large, complex web redesign project.
Active membership in professional and communications societies and forums.
For full consideration, please submit your resume and cover letter by December 16, 2020.
This is a full-time career appointment, exempt (monthly paid) from overtime pay.
This position may be subject to a background check. Any convictions will be evaluated to determine if they directly relate to the responsibilities and requirements of the position. Having a conviction history will not automatically disqualify an applicant from being considered for employment.
This position will be remote initially, but limited to individuals residing in the United States tentatively until 2021 due to COVID-19. Once the Bay Area shelter-in-place restrictions are lifted, work will be primarily performed at Lawrence Berkeley National Lab, 1 Cyclotron Road, Berkeley, CA.
Equal Employment Opportunity: Berkeley Lab is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. Berkeley Lab is in compliance with the Pay Transparency Nondiscrimination Provision under 41 CFR 60-1.4. Click here to view the poster and supplement: "Equal Employment Opportunity is the Law."
Lawrence Berkeley National Laboratory encourages applications from women, minorities, veterans, and other underrepresented groups presently considering scientific research careers.
Internal Number: 91530
About Lawrence Berkeley National Laboratory
In the world of science, Lawrence Berkeley National Laboratory (Berkeley Lab) is synonymous with excellence. Thirteen scientists associated with Berkeley Lab have won the Nobel Prize. Fifty-seven Lab scientists are members of the National Academy of Sciences (NAS), one of the highest honors for a scientist in the United States. Thirteen of our scientists have won the National Medal of Science, our nation's highest award for lifetime achievement in fields of scientific research. Eighteen of our engineers have been elected to the National Academy of Engineering, and three of our scientists have been elected into the Institute of Medicine. In addition, Berkeley Lab has trained thousands of university science and engineering students who are advancing technological innovations across the nation and around the world. Berkeley Lab is a member of the national laboratory system supported by the U.S. Department of Energy through its Office of Science. It is managed by the University of California (UC) and is charged with conducting unclassified research across a wide range of scientific disciplines. Located on a 200-acre site in the hills above the UC Berkeley campus that offers spectacular... views of the San Francisco Bay, Berkeley Lab employs approximately 4,200 scientists, engineers, support staff and students. Its budget for 2011 is $735 million, with an additional $101 million in funding from the American Recovery and Reinvestment Act, for a total of $836 million. A recent study estimates the Laboratory's overall economic impact through direct, indirect and induced spending on the nine counties that make up the San Francisco Bay Area to be nearly $700 million annually. The Lab was also responsible for creating 5,600 jobs locally and 12,000 nationally. The overall economic impact on the national economy is estimated at $1.6 billion a year. Technologies developed at Berkeley Lab have generated billions of dollars in revenues, and thousands of jobs. Savings as a result of Berkeley Lab developments in lighting and windows, and other energy-efficient technologies, have also been in the billions of dollars. Berkeley Lab was founded in 1931 by Ernest Orlando Lawrence, a UC Berkeley physicist who won the 1939 Nobel Prize in physics for his invention of the cyclotron, a circular particle accelerator that opened the door to high-energy physics. It was Lawrence's belief that scientific research is best done through teams of individuals with different fields of expertise, working together. His teamwork concept is a Berkeley Lab legacy that continues today.