Lawrence Berkeley National Lab's (LBNL) Earth & Environmental Sciences Area (EESA) has an exciting opportunity for a seasoned professional communicator to become an integral team member of a new research consortium developed to address U.S. water security: the National Alliance for Water Innovation (NAWI) - An Energy Innovation Hub led by Berkeley Lab, along with three other U.S. Department of Energy (DOE) national laboratories.
What You Will Do:
Lead NAWI's external communication activities:
Develop, manage, and execute NAWI-related content (articles, social media posts, audio, video and image assets) in conjunction with NAWI's strategic communications plan.
Oversee ongoing maintenance of NAWI's website, and manage the relationship with website design and development contractor responsible for NAWI website development.
Prepare detailed media activity reports.
Identify opportunities for engagement with the news media; facilitate media interactions, pitch stories, collaborate with EESA and LBNL Strategic Communications teams on media outreach.
Maintain NAWI's social media presence through regular updates and posts, as well as collaborative efforts with EESA and LBNL Strategic Communications for social media campaigns.
Lead NAWI's digital content generation and management:
Develop and manage NAWI's regular webinar series, special presentations and recorded content.
Assist presenters in developing high-quality content for webinars including graphics and message development.
Ensure all webinars are executed with a high level of professionalism.
Manage all steps in webinar production including scheduling, marketing, platform management, speaker recruitment, content development, recording, editing and archiving, and audience engagement.
Direct and facilitate the work of creative contributors, vendors, and/or others in the writing, design, and production of all marketing materials.
Support NAWI's engagement on special communications projects with NAWI partners and third parties.
Ensure that NAWI executes its communication-related activities described in its agreement with DOE.
Coordinate with NAWI Alliance Membership Manager on the development of communications and content for the Alliance Portal (accessible to NAWI Alliance members).
Understanding of the value of communication to enhance the reputation and awareness of an organization, and the potential of new tools to reach diverse audiences.
Additional Responsibilities as needed:
Travel to various venues for meetings and conferences.
What is Required:
Bachelor's or Master's or equivalent work experience (preferably in communications, journalism, public relations, science policy, or a relevant science and engineering or related field) and at least 5 years' experience developing technical content for a general audience.
Experience working to plan, write, edit, and produce web content, journalistic style articles, press releases, and print and digital promotional materials.
Experience developing and executing social media strategy.
Experience overseeing the design and maintenance of websites.
Experience engaging with media and leading public relations.
Outstanding interpersonal and communication skills (verbal and written) and a positive and proactive approach to team management and culture development.
Experience in building and sustaining partner relationships among communicators within national laboratories, universities, industry, and other entities.
Demonstrated ability to work collaboratively in both a team environment and as an individual capable of self-starting projects and presenting new project development ideas.
Ability to develop communications strategies, including tracking and using analytical data to demonstrate impact and reach (e.g., for media accounts and websites).
Knowledge of communications and public affairs fundamentals and industry practices.
Experience in creating and/or using digital photography and video.
Familiarity with the website content management systems (e.g., WordPress) and graphics/video software editing (e.g. Adobe Creative Cloud).
Familiarity with LBNL, DOE, and University of California mission, organization, operations, programs, policies, and relevant public policy issues.
Experience in communication within a federal laboratory, and/or agency environment.
This is a part-time, 4 year, non-exempt (hourly paid) from overtime, term appointment with the possibility of an increase to 100% and/or extension or conversion to Career appointment based upon satisfactory job performance, continuing availability of funds and ongoing operational needs.
This position may be subject to a background check. Any convictions will be evaluated to determine if they directly relate to the responsibilities and requirements of the position. Having a conviction history will not automatically disqualify an applicant from being considered for employment.
Diversity, equity, and inclusion are core values at Berkeley Lab. Our excellence can only be fully realized by faculty, students, and staff who share our commitment to these values. Successful candidates for our faculty positions will demonstrate evidence of a commitment to advancing equity and inclusion.
Work will be primarily performed at Lawrence Berkeley National Lab, 1 Cyclotron Road, Berkeley, CA.
Equal Employment Opportunity: Berkeley Lab is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, or protected veteran status. Berkeley Lab is in compliance with the Pay Transparency Nondiscrimination Provision under 41 CFR 60-1.4. Clickhere to view the poster and supplement: "Equal Employment Opportunity is the Law."
Lawrence Berkeley National Laboratory encourages applications from women, minorities, veterans, and other underrepresented groups presently considering scientific research careers.
Internal Number: 91454
About Lawrence Berkeley National Laboratory
In the world of science, Lawrence Berkeley National Laboratory (Berkeley Lab) is synonymous with excellence. Thirteen scientists associated with Berkeley Lab have won the Nobel Prize. Fifty-seven Lab scientists are members of the National Academy of Sciences (NAS), one of the highest honors for a scientist in the United States. Thirteen of our scientists have won the National Medal of Science, our nation's highest award for lifetime achievement in fields of scientific research. Eighteen of our engineers have been elected to the National Academy of Engineering, and three of our scientists have been elected into the Institute of Medicine. In addition, Berkeley Lab has trained thousands of university science and engineering students who are advancing technological innovations across the nation and around the world. Berkeley Lab is a member of the national laboratory system supported by the U.S. Department of Energy through its Office of Science. It is managed by the University of California (UC) and is charged with conducting unclassified research across a wide range of scientific disciplines. Located on a 200-acre site in the hills above the UC Berkeley campus that offers spectacular... views of the San Francisco Bay, Berkeley Lab employs approximately 4,200 scientists, engineers, support staff and students. Its budget for 2011 is $735 million, with an additional $101 million in funding from the American Recovery and Reinvestment Act, for a total of $836 million. A recent study estimates the Laboratory's overall economic impact through direct, indirect and induced spending on the nine counties that make up the San Francisco Bay Area to be nearly $700 million annually. The Lab was also responsible for creating 5,600 jobs locally and 12,000 nationally. The overall economic impact on the national economy is estimated at $1.6 billion a year. Technologies developed at Berkeley Lab have generated billions of dollars in revenues, and thousands of jobs. Savings as a result of Berkeley Lab developments in lighting and windows, and other energy-efficient technologies, have also been in the billions of dollars. Berkeley Lab was founded in 1931 by Ernest Orlando Lawrence, a UC Berkeley physicist who won the 1939 Nobel Prize in physics for his invention of the cyclotron, a circular particle accelerator that opened the door to high-energy physics. It was Lawrence's belief that scientific research is best done through teams of individuals with different fields of expertise, working together. His teamwork concept is a Berkeley Lab legacy that continues today.