The senior copywriter will play a critical role in the creative team of the Division of Marketing and Communications. An experienced and exceptional flexible writer, the senior copywriter will concept, create, write and edit copy for a variety of channels, including print, web, video scripting, out of home, mobile and social media campaigns (in consultation with the social media strategists). They will be responsible for participating and taking the lead in high-level brand/marketing campaign concepting sessions in collaboration with other cross-functional content teammates. The senior copywriter must demonstrate experience and a portfolio that illustrates the creation of successful campaigns across all platforms including print and multimedia.
The senior copywriter must demonstrate an understanding on how multimedia content plays a role in the overall campaign messaging and will partner with the digital and content teams in order to ensure SEO best practices are taken into consideration. They will work closely with divisional and creative team members to interpret project briefs and partner needs producing copy that hits the creative mark for each need while staying on brand for Syracuse University.
In addition to completing an online application, please attach a resume, cover letter and samples of work either submitted as a writing sample or portfolio URL.
Internal Number: 83255
About Syracuse University
Syracuse University is a place where talent, desire, and opportunity thrive. In 12 different schools and colleges that span the liberal arts and professional disciplines, students, faculty, and staff from diverse backgrounds come together to learn, create, and break boundaries.
The University is also a vital part of the community, providing services as well as being a leader in employee benefits, work-life and organizational development, training, student employment, staff relations, and workforce diversity.
Syracuse itself is located at the crossroads of New York State, and offers a lush landscape of seasons. From fun-filled summers in the Finger Lakes to snowy winters that thrill outdoor sports enthusiasts, the area truly has something for everyone.