Reporting to the Director, Marketing, the Marketing Communications Manager for Special Projects is responsible for creating communications campaigns, managing production schedules, and aligning content in print, digital, and other communications channels. This is a Fixed-Term position that will be re-evaluated after one year. The primary responsibility is ensuring key messages are delivered consistently, professionally, and on schedule to a wide range of university stakeholders. Projects include high-level support for university-wide initiatives and areas of special priority for the two campuses.
The position establishes relationships and creates two-way communications across diverse constituencies. It works across a wide range of university departments and interacts with several levels of leadership.Â The marketing communications manager identifies and creates new vehicles/channels to ensure key audiences are accurately informed about the universityâs programs. The professional in this role works with colleagues across the university to convey progress on key projects. Because of the nature of this role, experience with organizational change management and change management communication is preferred.
The ideal candidate has experience with creating and coordinating communications programs for both print and digital media. Candidate should have equal dexterity in writing content for web and print collateral, and demonstrate a keen sense of visual storytelling. Because this position works with several university departments, candidate must have a diplomatic working style and ability to collaborate across a complex organization.Â Experience in project management and outstanding organizational abilities are essential.
Create and execute effective communication plans based on project goals
Produce and coordinate communications project plans in alignment with goals
Track progress, communicate milestones and execute against the plan to ensure programs meet expected deadlines
Generate materials that support communications plans, including visuals, fact sheets, websites, collateral material and other products
Identify event activation opportunities in support of project goals, and provide production and logistical support
Preferred Job Qualifications:
Â·Â Â Â Â Â Â Bachelorâs degree in a relevant field.
Â·Â Â Â Â Â Â 5-7 years work experience in communications or public outreach profession
Â·Â Â Â Â Â Â Superior content management and creation skills, substantiated by writing/story/web samples
Â·Â Â Â Â Â Â Experience with internal communications programs for institutional audiences
Â·Â Â Â Â Â Â Experience in change management and change management communication
Â·Â Â Â Â Â Â Familiarity with complex organization such as civic institutions, government agency, public institutions, or higher education institution.
Â·Â Â Â Â Â Â Strong interest in the university communities and constituencies
Please submit resumeÂ and cover letter that includes well-considered, succinct responses to the following questions:
Do you have a bachelorâs degree or advanced degree?
Do you have experience in public relations, marketing/advertising, communications or a related field?
Are you able to write quickly and accurately on tight deadlines?
Have you worked at a university, government agency, or public institution?Â
Do you have experience managing digital communications channels, such as websites and social media?
Do you have internal communications experience, especially in change management?
Minimum Education: Bachelor's degree, Combined experience/education as substitute for minimum educationMinimum Experience: 3 years, Combined education/experience as substitute for minimum experienceMinimum Field of Expertise: Thorough knowledge of marketing and business management. Knowledge of the principles, practices, concepts and methodology of marketing. Demonstrated verbal and written communication skills.
USC’s Viterbi School of Engineering has been one of the economic engines in Southern California and a vital hub in the California economy. The technical innovations and ideas generated by the Viterbi faculty and research community have resulted in countless innovations, many becoming the foundations for new companies, products and services. The thousands of students graduating each year bring new ideas and vitality to companies in California and beyond. With an annual research budget exceeding $205M each year, more than 46 research centers and institutes, more than 180 faculty members, 7,800 students and over 60,000 impassioned alumni world-wide, the Viterbi School is addressing some of the world’s great challenges.