IU Online, ranked in the top of USN&WR online programs, is a true extension of IU's faculty and curriculum that builds upon traditional classroom experiences. This fundamental initiative offers more than 125 online programs with an enrollment of 6,000+ students and claims the largest number of Indiana resident students enrolled at a 4-year institution of higher education. Students in online courses have direct, personal communication with IU appointed faculty, enjoy small class sizes and partake in engaging collaboration with peers. Indiana University offers 2,000 online course sections each semester, and 32,000+ students take at least one class online (that's 35% of all IU students). IU Online continues to advance enrollment growth and student retention rates; recognition for the guidance of its initial strategic vision to leverage the university's scale, resources, reputation and diversity of offerings to form a collaborative model of online education.
The Office of Online Education (OOE) is charged with stimulating and managing the growth and development of online degree and certificate programs marketed under the IU Online brand. OOE works extensively with personnel on all IU campuses, including faculty, administrators, staff and students. The office's responsibilities include U.S., federal, state and international regulatory compliance, progressing and supporting the development of academic program proposals, development and delivery of online courses, development and modification of electronic/information technology platforms, marketing and recruitment, monitoring quality control and risk assessment issues at all levels, the seamless delivery of student services to online students, data management and reporting, and managing financial resources to advance growth and development. Much of the work is innovative and designed to compete on a world stage of emerging markets and increasing demand for online education opportunities.
The Director of Enrollment Management and Student Services provides strategic enrollment management leadership for IU Online degrees and programs and reports to the Associate Vice President for University Academic Affairs. As deputy director of OOE, this position represents the Office of Online Education on academic councils and advisory groups, and contributes to strategic planning, development, and advancement of credit and non-credit online opportunities in collaboration with campus partners, academic officers and stakeholders. The Director position oversees a staff of 5 full-time and 3 part-time employees and focuses on functional operations to improve student services experiences while providing the highest level of customer service and responsiveness to constituencies. The position will serve as a critical leader for fostering enrollment growth, improving retention and increasing graduation rates for students involved in online education at the University. Responsibilities include:
Provides leadership for OOE's integration of operations and services for marketing, communications, online student recruitment and retention, customer relations management and information technology operations.
Develops and implements an enrollment management and $1.5 million marketing plan to be implemented collaboratively with the campuses and IU Communications. Works with academic officers and stakeholders at all campuses to support the design and development of marketing for programs, certificates and courses.
Works to improve existing and develop new student services and initiatives to address online student needs. Coordinates the application processes for online programs (7,000 applications received annually); and serve a population of 6,000 students in online programs.
Provides support for new initiatives and campaigns and mentors stakeholders on methods for successful implementation.
Facilitates the evaluation and analysis of complex concerns and issues and prepares recommendations for the leadership team on direction, priorities and goals.
Serves on university committees and task forces and maintains professional expertise on best practices for online enrollment marketing and management strategies.
This is a newly created position that will report to the Associate Vice President. This role is an exciting opportunity to join a collaborative team focused on maintaining and strengthening IU Online's status as a premier national online education program. The Director position will be responsible for many of the day-to-day operations to help grow recruitment and retention efforts and enrich the overall student experience for online students.
Master's degree in higher education, educational policy and leadership, instructional design or related field and eight years of progressively responsible experience in enrollment management, admissions, recruitment, registration and/or marketing campaign work.
Excellent communication, interpersonal and presentation skills. Demonstrated experience in negotiation, problem solving and team building. Advanced computer fluency in administrative software and reporting tools.
Doctorate degree in higher education, educational policy and leadership, instructional design or a related field. Experience with online course delivery platforms. Applied experience in budgeting and planning, and educational research.
Working Conditions/Physical Demands:
The Director will travel, largely around the state of Indiana as well as to national conferences, as a representative of the Office of Online Education and IU Online where they will share our vision, mission and accomplishments with community partners as well as various internal and external constituencies.
Salary Plan: PAE
Salary Grade: 6PR
Department: EXEC VP UNIVERSITY ACADEMIC AF (UA-VPPL-IUBLA)
Internal Number: 75345
About Indiana University
Founded in 1820, Indiana University is the state’s public university system, comprised of two core campuses—IU-Bloomington and IUPUI—and six regional campuses located throughout the state. Combined, the total student population is more than 114,000 undergraduate, graduate and professional school students. IU is one of the largest employers in the state, with over 20,000 faculty and staff. Indiana University is an equal employment and affirmative action employer and a provider of ADA services. Diversity and inclusion remains a core commitment to IU’s mission to cultivate an educational environment that supports equal access, participation and representation on all of its campuses and that provides educational and career opportunities for all.